Expecting a 12% Return on Your Portfolio? That’s Dangerous (2024)

The power of compounding is an important concept that investors need to understand. Investing consistently and starting earlier in your life (i.e., age 25) can result in hundreds of thousands more dollars in your investment account than if you were to start 10 years later.

While quite a few personal finance pundits have suggested that a stock investor can expect a 12% annual return, when you incorporate the impact of volatility and inflation, 7% is a more accurate historical estimate for an aggressive investor (someone primarily invested in stocks), and 5% would be more appropriate for someone invested in a balanced portfolio of stocks and bonds.

The chart below illustrates how dramatically different account balances might be using different return assumptions, assuming you save $100 a month in a Roth IRA.

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Expecting a 12% Return on Your Portfolio? That’s Dangerous (2)

(Image credit: David Blanchett)

While it’s true you can achieve a balance of nearly $1 million if you save $100 per month for 40 years assuming a 12% return, that’s incredibly unlikely when you factor in market volatility and inflation. In reality, if we assume a 7% return, which even still may be a touch optimistic, it will require saving $400 a month, or four times as much, to generate that same $1 million.

In other words, not only is 12% an incredibly unrealistic assumption using historical data, but it’s also actually quite dangerous since it could result in radically undersaving for retirement.

So, where does 12% come from?

Investing is a fundamentally uncertain exercise. No one knows what the markets are going to do in the future, and so a common starting place is to look at historical U.S. market performance.

The U.S. has had one of the best financial markets in the world over the last century, and while this may paint an unrealistic picture about future market performance, it does provide some useful context about expectations. One of the most commonly used historical datasets is the Stocks, Bonds, Bills, and Inflation (SBBI®) series.

The SBBI data spans 98 calendar years, from 1926 to 2023. If we take the simple average of the historical returns over this period, you’d get 12.2%. That’s the 12% everyone always talks about!

The problem is, even if you’d invested in that exact same stock market index over that period, you would have actually earned 10.3% (not 12.2%), due to the effects of volatility. Even the 10% estimate doesn’t include inflation, which has averaged about 3% a year, further reducing the historical return closer to 7%.

Tack on things like fees and taxes, and even 7% is probably a relatively high long-term return assumption for a portfolio, especially based on market forecasts today. Had you been invested in a balanced portfolio, your return after considering volatility and inflation would have been closer to 5%. I’ll dig deeper more next.

Volatility is not your friend

The simple average, or arithmetic average, is calculated by adding up some number of values and dividing by the number of observations. So, the 12.2% historical long-term average return is estimated by summing up all the historical returns (which equal 1,191.81%) and dividing by the number of observations (98).

The problem with this approach is that it doesn’t accurately reflect what happens to wealth when you experience a negative return. Simply put, negative returns hurt long-term performance more than positive returns. Here’s an example: Let’s say you have an initial portfolio worth $100 and it achieves a return of +100% in the first year and -50% in the second year. The simple average return would be +25% (+100% + -50% = +50% / 2 = +25%), suggesting you’d have a final balance of around $150 at the end of the two-year period. Sounds fantastic, right? However, in reality your final balance is the original $100, and your realized return is 0%.

How could that be? Well, if you have $100 and the portfolio return is +100%, you now have $200. If the return is then -50% you’d lose half the balance and be back to the original investment of $100. That’s because negative returns hurt more than positive returns when it comes to building wealth, and why you can’t use the simple average as the expectation for long-term performance.

A better metric is what’s called the compound return, or the geometric return, that explicitly incorporates the impact of volatility on wealth growth over time. I won’t get in the weeds here, but here’s a reference if you’re interested in learning more about the calculations. What’s important, though, is that using the geometric return, the growth rate of an investor’s portfolio would not have been 12% historically, it would have been closer to 10%.

Have there been 30-year periods where the geometric return has been higher than 12%? Of course! The highest average 30-year geometric return was 13.7%, so it’s definitely possible. At the same time, though, the lowest average 30-year geometric return has been 8.5%, so it’s been lower as well.

Inflation is also not your friend

The second important consideration that the 12% long-term return estimate ignores is inflation. Inflation is simply a measure of how a set of goods or services changes over a certain period. The most common estimates of inflation in the U.S. are based on the consumer price index (CPI), calculated by the Bureau of Labor Statistics.

The long-term inflation rate from 1926 to 2023 has been about 3%. This means that the price of goods and services have increased on average by 3% per year over that 98-year period. When thinking about the long-term growth of wealth, we need to back out inflation, since we want to buy things in today’s dollars. That means the 10% geometric return is really more like a 7% return when we account for inflation.

Using the return before inflation, called the nominal return, effectively assumes that everything is going to cost the same in the future, which is incredibly inconsistent with historical evidence and future projections around inflation rates.

Other considerations

The initial 12% return drops to 7% when considering the implications of volatility and inflation, but there are other considerations that could cause it to drop even further. This includes fees, taxes and asset allocation.

First, let’s talk fees. The index return doesn’t account for any sort of historical fees, but investing has never been free, especially if we go further back in time. The Vanguard S&P 500 investor index had an expense ratio of 0.43% back in 1976. The cost of investing was even higher if we go back further in time. While these costs have come down significantly, almost approaching zero, they definitely haven’t been zero historically, which would have reduced returns realized by investors.

Second, we can’t forget about taxes. Taxes are going to reduce the compound return for individuals, especially those who are investing in a taxable account. This is something known as tax drag, and it can be especially significant for investments with higher levels of income or turnover.

Third, asset allocation will have an impact on returns. Very few retirees should be invested entirely in equities. A decent target for how much of your portfolio you should have in equities is 110 minus your age. So, at age 65, a 55% equity allocation is a reasonable starting place. If you consider a balanced portfolio of 50% stocks and 50% bonds, the 7% geometric after-inflation return falls to 5%.

Now what?

While 7% is a far more accurate reflection of the long-term return of investing in equities, and 5% for a balanced portfolio, it’s important to note these historical returns are not necessarily consistent with forecasts. As noted previously, the U.S. has had one of the best financial markets historically, and I worry that future returns could be more similar to our international peers. For example, the PGIM Quantitative Solutions Q4 2023 Capital Market Assumptions for the future inflation-adjusted return on stocks is closer to 5%, which is significantly lower than the historical long-term average.

Using lower expected returns could result in higher required savings rates in accumulation or lower spending levels in retirement, but it’s important that assumptions in any financial plan be as reasonable as possible, and to reiterate, a 12% return assumption on stocks isn’t just unreasonable, it’s dangerous.

Related Content

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  • Five Investing Alternatives for Conservative Investors
  • Five Common Retirement Mistakes and How to Avoid Them
  • Four Historical Patterns in the Markets for Investors to Know
  • What’s the Difference Between Average and Actual Rate of Return?

Disclaimer

This article was written by and presents the views of our contributing adviser, not the Kiplinger editorial staff. You can check adviser records with the SEC or with FINRA.

Expecting a 12% Return on Your Portfolio? That’s Dangerous (2024)

FAQs

Expecting a 12% Return on Your Portfolio? That’s Dangerous? ›

While quite a few personal finance pundits have suggested that a stock investor can expect a 12% annual return, when you incorporate the impact of volatility and inflation, 7% is a more accurate historical estimate for an aggressive investor (someone primarily invested in stocks), and 5% would be more appropriate for ...

Is 12% a good return on investment? ›

Most investors would view an average annual rate of return of 10% or more as a good ROI for long-term investments in the stock market.

Is 12% return possible? ›

Yes, it's quite possible to get around 12% returns in the long run. Why do we say that? Because NIFTY 50 has delivered more than 8% returns on 95 out of 100 occasions when an investor stayed invested for at least 10 years.

What percentage of your portfolio should be risky? ›

Most sources cite a low-risk portfolio as being made up of 15-40% equities. Medium risk ranges from 40-60%. High risk is generally from 70% upwards. In all cases, the remainder of the portfolio is made up of lower-risk asset classes such as bonds, money market funds, property funds and cash.

Where can I get 12% returns? ›

Here are five easy-to-understand investment options that have the potential to generate a steady 12% returns on investment:
  • Stock Market (Dividend Stocks) ...
  • Real Estate Investment Trusts (REITs) ...
  • P2P Investing Platforms. ...
  • High-Yield Bonds. ...
  • Rental Property Investment. ...
  • Way Forward.
Jul 20, 2023

Is 12% return on equity good? ›

While average ratios, as well as those considered “good” and “bad”, can vary substantially from sector to sector, a return on equity ratio of 15% to 20% is usually considered good. At 5%, the ratio would be considered low.

Is 12 annual return realistic? ›

Why 12% is an optimistic benchmark. There's a reason that 12% tends to be used as a benchmark, according to Blanchett. The average historical return from 1926 to 2023 is 12.2%, according to a monthly data set called stocks, bonds, bills and inflation, or SBBI.

What return doubles your money in 7 years? ›

All you do is divide 72 by the fixed rate of return to get the number of years it will take for your initial investment to double. You would need to earn 10% per year to double your money in a little over seven years.

Where can I get 12% interest on my money? ›

Where can I find a 12% interest savings account?
Bank nameAccount nameAPY
Khan Bank365-day, 18-month and 24-month Ordinary Term Savings Account12.3% to 12.8%
Khan Bank12-month, 18-month and 24-month Online Term Deposit Account12.4% to 12.9%
YieldN/AUp to 12%
Crypto.comCrypto.com EarnUp to 14.5%
6 more rows
Jun 1, 2023

Is 10% return unrealistic? ›

That often cited 10-per-cent return for stocks based on the post-1950 period is roughly equivalent to a 7-per-cent real return in the historical data. That is about 2 per cent higher than unbiased estimates of U.S. expected returns, U.S. equity returns before 1950 and global stock returns spanning 1890 through 2023.

Should a 70 year old be in the stock market? ›

Conventional wisdom holds that when you hit your 70s, you should adjust your investment portfolio so it leans heavily toward low-risk bonds and cash accounts and away from higher-risk stocks and mutual funds. That strategy still has merit, according to many financial advisors.

What is the riskiest investment? ›

The riskiest investments are often speculative in nature. While there are investment opportunities in each asset class that could result in you losing some or all of your money, cryptocurrency is often considered to be among the riskiest types of investments.

What is the safest investment with the highest return? ›

These seven low-risk but potentially high-return investment options can get the job done:
  • Money market funds.
  • Dividend stocks.
  • Bank certificates of deposit.
  • Annuities.
  • Bond funds.
  • High-yield savings accounts.
  • 60/40 mix of stocks and bonds.
May 13, 2024

Is 12% return good? ›

While quite a few personal finance pundits have suggested that a stock investor can expect a 12% annual return, when you incorporate the impact of volatility and inflation, 7% is a more accurate historical estimate for an aggressive investor (someone primarily invested in stocks), and 5% would be more appropriate for ...

Is 12% a good ROI? ›

While the term good is subjective, many professionals consider a good ROI to be 10.5% or greater for investments in stocks. This number is the standard because it's the average return of the S&P 500 , an index that serves as a benchmark of the overall performance of the U.S. stock market.

What is the 12% rate of return? ›

Investments, such as stocks, do not have a fixed rate of return, but the Rule of 72 still can give you an idea of the kind of return you would need to double your money in certain amount of time. For example, to double your money in six years, you would need a rate of return of 12%.

Is it possible to earn a 12 return on investment? ›

One of the most commonly used historical datasets is the Stocks, Bonds, Bills, and Inflation (SBBI®) series. The SBBI data spans 98 calendar years, from 1926 to 2023. If we take the simple average of the historical returns over this period, you'd get 12.2%. That's the 12% everyone always talks about!

Is 13% return good? ›

General ROI: A positive ROI is generally considered good, with a normal ROI of 5-7% often seen as a reasonable expectation. However, a strong general ROI is something greater than 10%.

Is 11% return on investment good? ›

While the term good is subjective, many professionals consider a good ROI to be 10.5% or greater for investments in stocks. This number is the standard because it's the average return of the S&P 500 , an index that serves as a benchmark of the overall performance of the U.S. stock market.

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